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Colour Commercial Printing
Lebone News

Colour Commercial Printing Strategies for Peak Season Success

During peak season, you will want to turn to trusted colour commercial printing services to handle the increased demand for marketing materials. High-quality print media drives engagement, and with Lebone Litho’s experience in litho, web and digital printing, you will be able to leverage vibrant, impactful designs for your campaigns. 

Plan Early

Preparing for peak demand requires strategic planning. Research highlights that companies initiating their print campaigns at least six months ahead often report 25% fewer bottlenecks during production. 

Partnering with a printing company with efficient lead times, like Lebone Litho, which prioritises on-time delivery, can ensure materials are ready for distribution when needed. Our streamlined production workflows help minimise rush fees and secure preferred production slots, providing peace of mind for companies facing high seasonal demand.

The Right Paper And Finish

When it comes to creating memorable printed materials, selecting the right paper and finishing techniques is essential. Consumers are more likely to hold on to and value printed materials that feel high-quality. 

Our options, including foiling, UV varnishing and laminating, enhance the tactile and visual appeal of your print media, adding a sense of luxury to each piece. With the right finishes, your materials can make a strong impression, encouraging customers to interact with your brand longer and with greater recall.

Eye-Catching Design Tips

Peak season is all about standing out. Well-designed, full-colour materials not only attract attention but can significantly impact purchasing decisions. One study indicates that full-colour advertisements increase brand recognition by 80%. And according to another, colourful visuals can increase readers’ attention span by up to 82%, making high-quality printing crucial in overcrowded, peak-season markets. 

Using bold colour contrasts, thoughtful white space and high-quality imagery in your designs will amplify their visual impact. 

Sustainable Printing Practices

Consumers today are increasingly conscious of sustainability, with 62% of them preferring brands that engage in eco-friendly practices. Lebone Litho media is committed to sustainable printing, optimising processes to minimise waste and using eco-friendly inks where possible. 

For companies aiming to enhance their environmental credibility, partnering with a printing provider that embraces green practices can support a positive brand image while appealing to environmentally aware customers.

Quality Control

Ensuring that print quality remains consistent across large orders is crucial, especially during peak seasons. Quality control checks can reduce reprint costs by up to 30%, a vital consideration when dealing with high-volume requirements. 

Needing some printing solutions for your year-end rush orders? Contact the Lebone Litho team for expert printing solutions this season.